Health & Fitness
Health & Fitness
Business Started
16th of January, 2019
(5 years 2 months old)
Assets Included in the Sale
- Amazon Seller Central account (3 SKUs)
- 2 Domains and all site content/files
- VA relationship
- US trademark
- Email list (~3.5k subscribers)
Listing Details
This listing is for an Amazon FBA and eCommerce business created in January 2019 in the health & fitness niche. The account is registered through Amazon Brand Registry and features 3 SKUs related to health tracking. The business has maintained a 22% net profit margin and 17% year-over-year growth. The SKUs have an average rating of 4.5 stars, with the best-selling SKU earning an Amazon's Choice badge and a 4.8-star rating across 600+ reviews.
The business generates revenue from Amazon FBA (97%) and eCommerce (3%). The products are sold in the US, UK, and Germany.
There is one supplier located in Taiwan and the Seller has an exclusivity agreement in place with the supplier that prevents them from marketing the same OEM model/device to be sold as private label in both US & EU.
*Inventory is not normally included in the list price, further details can be provided to Unlockers.
**Buyers should have an active VAT number in all UK/EU countries where this business has inventory stored and where sales are made before the transfer can finalize. It is highly recommended to begin the VAT registration process as soon as possible.
***Seller is not interested in SBA offers at this time.
Earnings
Site Traffic
We have no data for this site
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Opportunities
- Increasing lifetime value (LTV) by growing recurring revenue from consumable repeat sales
- Diversifying revenue using the existing email list and other online retail channels such as Walmart
- Growing social channels
- Expanding into the EU market as well as new geographies such as Latin America and Asia
- Expanding product line: launching complementary products and variations within the same niche
Risks
- An increase in Amazon ad pricing could make the ads unprofitable.
- Amazon can suspend or cancel your FBA account due to a breach of its terms of service (ToS).
Work & Skills Required
- Communicating with the supplier
- Handling escalated support tickets
- Reviewing and optimizing all listings
- Overseeing PPC campaigns & communicating with PPC contractor
- Managing the business's finances
Seller Support Includes
The Seller is willing to offer 60 days of email support and/or calls to ensure a smooth transition for the Buyer. The Seller is willing to provide additional support as needed.
Reason for Sale
The Seller would like to explore other opportunities.
Other Information
Work Required Per Week: 10 Hours
Private Blog Network (PBN): No
Domain Type: .com
Platform: Amazon FBA, Other
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